The world as we say at current day script has turned into a digital world. In each and every niche and corner, our world is connected digitally and this situation has lead to the arrangement of what we now know as"digital drive". Digital drive has bound the vast universe to surrender into one single platform in terms of communication and connectivity. The Global Center for Digital Transformation says or explains that change in an organizational structure is the foundation of digital business transformation". Digitalization is transforming every aspect of natural life. We're thriving in an period where mass product has been hooked by mass customization, where human intelligence has lead to the development of a completely different world that's known to be world of digitization. The global society in current day script is thriving in the frontiers of digital age. The form or concept of digitization has entered in almost every field including that of marketing and
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